“I don’t dream at night. I dream all day. I dream for a living.”
ABOUT
I'm an award-winning creative, writer, director, and producer with deep experience across advertising, network promotions, documentaries, corporate communications, and branded content.
My work spans commercials, brand films, corporate communications, network promotions, documentaries, and television series for clients including Discovery, McLaren, Pepsi, Ford, DuPont, Toyota, NVIDIA, IBM, and NBC.
I began my career as a 3D animator, which shaped a very hands on directing style and a deep understanding of live action combined with animation, and visual effects. As a motorsports enthusiast and auto racer, I bring a uniquely perspective to automotive and motorsports storytelling.
I’ve built and led three highly successful, profitable studios and internal agency teams, including Impossible Pictures and the internal video organization for Arrow Electronics, overseeing everything from creative development and production to client relationships and business growth.
My documentary work includes "24x24: Wide Open with Jeff Gordon" (TNT Network/Lionsgate) and "Barack Obama: The Man and His Journey" for Universal. Brand stories and cinematic documentary filmmaking are at the core of my creative approach.
I’ve collaborated with Smokey Robinson, Jeff Gordon, Elton John, Beyoncé, Robin Thicke, Guns N’ Roses, Mario Andretti and Patrick Dempsey to name a few.
My work has been recognized with multiple Clio and Addy Awards and Emmys, though being named Rookie of the Year by Rocky Mountain Vintage Racing, remains a personal favorite. I’m driven by collaboration, craft, and a pragmatic philosophy: Projects only succeed when the creative is in balance with the process.
